Better than your blags and wobsites
Archive for Rico
2 comments • Rico • June 10, 2011
A couple of months ago, Globe tapped me to become one of their “brand ambassadors”. I help the company promote its home broadband services: Tattoo@Home, Tattoo WiMax, and the super-fast Tattoo Torque. Here are some things I’ve learned: Globe’s plans for 2011 Among these are a planned $500 million capital expenditure to improve the telco’s [...]
Rico • March 31, 2011
Made to hold the fort until Panopio Jewellery’s full-blown retail site goes up, this quick 10-minute project shows that simplicity is beauty.
6 comments • Rico • November 30, 2010
So as you probably know, a lucky player from Luzon has won the largest lotto jackpot (₱741 million) in Philippine history. Here are the best—and most idiotic—requests culled from Twitter. After it was announced that someone finally won the 6/55 lotto (and beat odds of around 1 in 29 million), people on Twitter started sharing [...]
Rico • November 26, 2010
Any long-term marketing campaign should rely on what works. There’s always room for new things, but these should be introduced incrementally, after supported by a ruthless round of testing against the norm. In his resignation letter, former Department of Tourism (DOT) undersecretary Vicente “Enteng” Romano III explained the lack of preparation behind the Pilipinas Kay [...]
10 comments • Rico • November 16, 2010
Up until yesterday, people crowded PCSO Lotto outlets throughout the Philippines, with hopes to win what was then largest lotto jackpot in local history. Since no one has picked the right six numbers for the 6/55 lotto—where players choose six different numbers ranging from 1 to 55—the PCSO estimates that the jackpot prize will go [...]
7 comments • Rico • November 15, 2010
If advertising involves making the right information as accessible as possible, why do so many ad agencies insist on using Flash to sell themselves online? The popular platform has its uses—YouTube won’t work without it—but it shouldn’t be the be all and end all of most online experiences. Flash is eye candy that makes many [...]
Rico • October 7, 2010
Jayvee Fernandez deserves my thanks. After all, he commissioned from me a new WordPress theme for the Philippines Free Press website. I’ve done my best to fulfill Jayvee’s specs: make the site look like a newspaper, create loads of widgetized spaces, use large text for better readability. For those who encounter any bugs, error in [...]
2 comments • Rico • August 29, 2010
My girlfriend always tries to get me to quit smoking. But the two arguments she uses—smoking as a health risk and an indirect cause of bad breath—usually falls on deaf ears. So I decided to analyze the problem in a way that appeals to me: how much money will I save if I quit smoking?
Rico • August 25, 2010
Four beauty pageant fans hope Ms. Philippines Venus Raj goes far in the Miss Universe 2010. When their dreams come true, hilarity ensues. As the YouTube video description says: “Watch especially from 2:17 onwards.” The dude on the front-right is a certain “Andro Africa”. He used to work at Standard Chartered Bank, and is clearly [...]
Rico • August 24, 2010
Disgruntled police officer Rolando Mendoza took a bus of tourists hostage yesterday. A summary of the complete story from the Philippine Star: A dismissed policeman armed with an assault rifle hijacked a bus packed with tourists, and killed most of its passengers in a 10 hour-hostage drama shown live on national television until last night. [...]
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